Investing » Stock Brokerages

TD Direct Investing Review: Are The High Fees Worth It?

Online investing platforms have lowered the costs for Canadians who want to manage their own investments. Whether it’s a robo-advisor platform or an online brokerage, you can now trade thousands of stocks and ETFs from your desktop computer or mobile device for little to no cost. One key advantage of using a platform with robust features and support is the ability to access a wide range of investment tools and resources that can enhance your investing experience.

But with so many investment platforms to choose from, how do you know which one is right for you?

This TD Direct Investing review looks closely at one of Canada’s leading self-directed trading platforms. Recognized as a best online broker for Canadian investors, TD Direct Investing stands out for its comprehensive investor resources and user-friendly platform features. We cover the various trading platforms, pricing, and pros and cons, to help you decide if TD Direct Investing is worth considering.

About TD Direct Investing

TD Direct Investing, from TD Wealth, is Canada’s largest online brokerage and a division of the Toronto Dominion Bank. The brokerage originated in 1984 under the name Greenline Investor Services. Eventually, Greenline became TD Waterhouse before it was renamed TD Direct Investing in 2012.

TD Direct Investing is well known for its robust trading platform and is popular with active traders who appreciate its advanced dashboard’s market research tools and powerful trading capabilities.

TD Direct Investing’s fees are considerably higher than many other non-bank Canadian brokerages. However, the services and resources offered can justify these fees for certain investors looking for comprehensive support and a broad range of investment options.

Benefits of TD Direct Investing

Investing with TD Direct Investing empowers you to take charge of your financial future, offering a host of benefits designed to help you achieve your goals. By opening a TD Direct Investing account online, you gain access to a comprehensive suite of investor resources and tools that support more informed investing decisions at every stage of your journey.

You can invest in a wide range of securities, including stocks, mutual funds, and even partial shares, giving you the flexibility to build a diversified portfolio that matches your needs. Whether you’re saving for retirement, planning for your first home with a First Home Savings Account, or simply looking to grow your wealth, TD Direct Investing offers account types and features to help you set and track your progress.

One of the standout advantages of TD Direct Investing is the access to live support and expert guidance. If you have questions or need help navigating the platform, TD’s knowledgeable team is available to provide answers and support, so you can feel confident in your investing decisions. The platform’s robust resources, including market insights and planning tools, make it easier to adapt your strategy and stay on top of your investments.

TD Direct Investing also frequently features limited time offers and alumni exclusive benefits, giving new and existing clients additional value as they start or continue their investing journey. With the ability to open an account online, set personalized goals, and monitor your progress in real time, you have everything you need to invest with confidence.

Choosing TD Direct Investing means partnering with a trusted online broker that combines powerful features, a wide range of account options, and dedicated support—helping you make the most of your money and achieve your financial ambitions.

TD Direct Investing Account Types

TD Direct Investing accounts offer a variety of options to suit different investment needs. You can open the following types of accounts through TD Direct Investing:

Certain conditions and documentation are required to open specific account types, especially for registered accounts such as RSPs.

TD Direct Investing Fees And Pricing

As is the case with all of the big bank brokerages, TD Direct Investing is one of the more expensive self-directed platforms. Here’s a closer look at their various fees:

Standard Trader Fees (On

  • Stocks & ETFs: $9.99 per trade
  • Options: $9.99 + $1.25 per contract
  • Mutual Funds: No commission fees to buy, sell, or switch

Active Trader Fees

  • Stocks & ETFs: $7.00 per trade
  • Options: $7.00 + $1.25 per contract
  • Mutual Funds: No commission fees to buy, sell, or switch

To qualify for Active Trader pricing, you must place more than 150 trades per quarter.

Account Fees

  • Maintenance Fees: $25/quarter (waived if household account balances are $15,000 or greater.)
  • Transfer Fees: $150
  • Registered Account full withdrawal fee: $100.00 (excludes RDSP, RESP, TFSA, and RRIF)
  • Partial withdrawal fee: $25.00 (RRSP, Basic RRSP, LIRA, LRSP only)
  • Account Statement Fee (Mailed): $2.00
  • Electronic Account Statements: Free

Special offers or fee reimbursements may be available for clients transferring accounts such as RRSPs or TFSAs to TD Direct Investing.

For a full list of fees, see the TD Direct Investing Commission Schedule and Statement of Disclosure of Rates and Fees.

Fixed Income Investment Fees

Fixed-income investments such as bonds and GICs can have varying fees depending on the type of security and how it is traded. The fees are generally built into the security price rather than being charged as a separate commission.

TD Direct Investing Platforms And Trading Tools

TD Direct Investing is a leading online broker for investor needs, offering tailored resources, educational content, and investment tools designed to support your financial journey. TD Direct Investing offers a variety of trading platforms to cater to all types of investors, from beginners to advanced traders. With features that allow you to set goals and track your progress, these platforms help you stay on top of your investment strategy. This section will cover the three main platforms: TD WebBroker, Advanced Dashboard, and TD Easy Trade.

TD WebBroker

TD WebBroker is a web-based platform that is user-friendly and suitable for both beginner and experienced investors. You can access WebBroker on a desktop computer or through the TD app. Key features of this platform include:

  • A personalized dashboard that allows you to see your account balances, watchlists, and market updates at a glance.
  • Advanced order types, including stop, stop limit, trailing stop (by price and %), and trailing stop limit orders, help manage your trades more effectively.
  • Multi-leg options strategies (up to 2 legs)
  • Charts and research tools to better understand the market and make informed investment decisions.

The WebBroker platform also includes the following market research tools: Daily, weekly, and special reports, Morningstar and TD Economics data, fundamentals, equity and mutual fund screeners, and charting.

Advanced Dashboard

If you are an active trader looking for more powerful and in-depth tools, TD Direct Investing offers the Advanced Dashboard platform. This platform provides:

  • Full dashboard customization
  • Real-time streaming market data is essential for active traders to react quickly to market changes.
  • A range of advanced charting and technical analysis tools, such as moving averages, trendlines, and momentum indicators. Over 100 technical and fundamental indicators and 50+ intelligent drawing tools and technical studies
  • Stock screeners, bubble charts, and heat maps
  • Access to market news, earnings reports, and analyst research to stay informed about the companies you’re invested in or watching.
  • Contingent orders
  • Multi-leg option strategies (up to 2 legs)

TD Easy Trade

TD Easy Trade is a separate platform from TD WebBroker and is designed for beginner traders looking for an affordable trading option with the convenience of a mobile app. The standout feature of TD Easy Trade is the 50 commission-free stock trades per year and unlimited commission-free TD ETFs.

There are also no monthly or quarterly account maintenance fees.

TD Easy Trade is clearly meant to be an alternative to Wealthsimple Trade, a highly popular commission-free trading platform from Canada’s largest robo-advisor. TD Easy Trade is available for download on both iOS and Android devices.

With TD Easy Trade, you can open Cash (non-registered), TFSA, and RRSP registered accounts.

TD Direct Investing Pros And Cons

There’s a reason that TD Direct Investing is Canada’s largest online broker. But it’s not for everyone. Here’s my list of TD Direct Investing pros and cons:

Pros:

  • Arguably the most powerful stock trading platform in Canada, with the best market research tools
  • Benefit from the stability of a trusted financial institution
  • No charge for non-registered accounts
  • Highly intuitive mobile app
  • One-stop shop for existing TD banking customers
  • Commission-free mutual fund trades
  • Access to many account types, including TFSA, RRSP, Margin, RESP, RRIF, RDSP, LIRA, and LIF
  • Set up DRIP reinvestment plans with ease.
  • TD Easy Trade is an excellent commission-free alternative to Wealthsimple Trade

Cons:

  • Expensive standard trading fees ($9.99 per trade)
  • Annoying account maintenance fee of $100/year (without minimum $15,000 balance)

TD Direct Investing Alternatives

If the high trading fees put you off and you want a more robust trading platform than TD Easy Trade offers, you may want to consider the following online brokers instead of TD Direct Investing.

Questrade

Questrade is one of the largest independent online brokers in Canada. By independent, I mean they’re not owned by a big bank. Questrade’s trading platform doesn’t have the same capabilities as TD Direct Investing, but they offer lower trading fees, including commission-free ETF purchases. That’s right, you can purchase thousands of ETFs free of charge through Questrade.

As for stocks, the fees start at only $4.95 per trade. Like TD Direct Investing, Questrade offers a variety of account types to meet your specific needs. Another nice feature of Questrade is their Questwealth Robo-Advisor portfolios. Questwealth robo-advisor portfolios are ideal if you’re looking for a hands-off investing solution.

Click here to get started with Questrade

Wealthsimple Trade

Wealthsimple Trade is a free stock trading platform from Canada’s largest robo-advisor, Wealthsimple. Starting out as a mobile-only trading option, you can now place trades through your desktop as well. While they lack the advanced trading features that TD Direct Investing offers, Wealthsimple offers hundreds of commission-free stocks and ETFs.

Click here to get started with Wealthsimple Trade

The Bottom Line On TD Direct Investing

In terms of capability and features, TD Direct Investing is Canada’s best overall online brokerage. But it’s very expensive, and that’s a consideration you’ll need to make when deciding where to open a self-directed trading account.

If you don’t need to place frequent trades, then the $9.95 trading fee may not turn you off. Active traders will appreciate the advanced dashboard with all of its market research tools and customization.

But if you’re a fee-conscious investor, you will save money with Questrade, especially if you’re an ETF investor. If you want basic stock trading and don’t need all the bells and whistles, look at TD Easy Trade or Wealthsimple Trade.

FAQs

Is BMO InvestorLine or TD Direct Investing better?

It’s important to compare BMO InvestorLine and TD Direct Investing based on your needs and preferences. BMO InvestorLine doesn’t offer the same level of market research data as TD Direct Investing. However, its fees are slightly lower. The standard trading fee is $9.95, but they offer more than 80 commission-free ETFs, and there is no account fee for TFSA accounts. If you’re an existing BMO customer, InvestorLine is probably your best bet. If you bank at TD, then stick with TD Direct Investing.

Is it better to invest with Wealthsimple Trade or TD Direct Investing?

If cost is your primary concern, you’ll save money by investing with Wealthsimple Trade, which allows you to buy and sell hundreds of stocks and ETFs commission-free. However, if you’re an active trader who wants access to a powerful trading platform with the best market research tools, you may prefer dealing with TD Direct Investing. If you qualify for active trader pricing, your fees will be reduced.

How does TD Direct Investing perform for trading stocks?

TD Direct Investing offers a robust platform for trading stocks, with excellent charting and performance tracking tools. When it comes to trading fees, they might be higher compared to other Canadian brokerages, but their platform, market data, and customer support are known to be strong. Your experience with trading stocks on TD Direct Investing may depend on your investing style and preferences. Therefore, it’s essential to weigh the benefits of their platform against the higher fees to determine if it’s the right choice for your stock trading needs.

Comments

  1. Marpy

    I think you missed the boat here. The self directed divisions of the big banks all have the same problems IMO. In some categories such as high interest savings, they push you towards their products and their products only. When it comes securities other than stocks and related products, their fees are beyond ridiculous. I recall looking at buying some 90 day notes and the likes (about $100,000.00 worth and the fees were just as much as I would be getting in interest. So saying they are buried in the price just does not cut it. Do a little digging and you can find out just how bad they are.
    As for their stock trading fees – they all charge about the same ($9.99 per trade or 1000 shares) but in the bigger picture, this is largely irrelevant. Put it this way – I buy 30 – 40K worth of stock in a trade. Do you think i really care if the commission amounts to $9.99 or $4.95? No – its largely irrelevant and other factors more important. Remember the asset backed commercial paper mess. The big banks made good and largely hid it from their clients while the smaller player could not and were in trouble.
    They are also all incompetent and need to be watched carefully. I have had to call them on more than one occasion to ask where my issued stock rights or warrants were. Why are they not showing up on my account so I can trade or exercise?
    They all have a lot of anti competitive practices that do not serve the customer well. Your article is similar to dozens of other articles on this subject. Perhaps an article digging a little deeper to look at what is wrong with this industry in Canada would serve a better purpose. IMO

  2. Neil

    Aside from Questrade , and BMO Direct Investing, QTRADE is also a strong competitor in the online brokerage market. I’d be interested in your thoughts on how it stacks up with TD Direct Investing.

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